Care
- Wash cold inside out.
- Tumble dry low or hang dry.
- Avoid bleach and high heat.
Earn Every Day
Story behind the piece
Built with purpose. Worn with intent.
You only lose when you quit.
Product details
Everything you need to know.
Fabric, construction, care, and complete design notes.
View full product details
Product details
Everything you need to know.
Fabric, construction, care, and complete design notes.
The You Only Lose When You Quit Tee is a heavyweight lion graphic motivational t-shirt for anyone grinding through a hard season. Failure is not final. Quitting is. It is mission-standard apparel from Apex Apparel Co. No Handouts. Just Hardwork.
The design: The back is a split graphic, with a lion's face on one side and the stacked words "YOU ONLY LOSE WHEN YOU QUIT" on the other. The front carries a clean Apex logo on the left chest. The lion stands for courage, and the words stand for discipline. Together they make one rule: getting knocked down is not the end, staying down is.
Fit and fabric:
- Comfort Colors 1717 heavyweight tee, 6.1 oz
- Relaxed fit. Check the size chart for exact measurements before you order. Size up for an oversized look.
- Colors: True Navy, Sage, Pepper, Grey, Crimson, Black
- Sizes: S to 4XL
Care: Wash inside out in cold water. Tumble dry low or hang dry. Do not iron the print.
Put it on. Earn it.
Fit guide
Find your fit.
Check the size chart for exact measurements before you order. Size up if you prefer a looser training, work, or oversized look.
Size chart
Check the size chart for exact measurements before you order.
Size up for relaxed
Size up if you want a looser gym, farm, or oversized streetwear feel.
Details that matter
Wear it hard. Care for it right.
Keep the shirt looking sharp by treating it like gear, not disposable fashion.
Shipping
Most Apex pieces are printed to order. Allow 5–7 business days for production before shipment. Transit typically takes an additional 3–5 business days. Carrier delays may occasionally extend delivery time.
Returns
Returns are accepted within 30 days of purchase. Contact Apex Apparel Co. before sending an item back so we can provide return instructions and confirm eligibility.
Questions before checkout
Know what you are getting.
Straight answers on fit, care, shipping, and returns.
How does this shirt fit?
Relaxed on a heavyweight 6.1 oz Comfort Colors 1717 chassis. Check the size chart for exact measurements before you order. Size up for an oversized pump-cover look.
How should I wash it?
Wash cold inside out and tumble dry low or hang dry. Avoid bleach and high heat to protect the print.
What is the return policy?
30 days from delivery on unworn, unwashed items. Free U.S. shipping on orders over $75. Printed to order in 5–7 business days.
What is this built for?
Failure isn't final. Quitting is. The You Only Lose When You Quit Tee combines the spirit of the predator with the mindset of endurance.
Join the standard
Get the next drop before everyone else
Drop alerts, mission-first apparel, and discipline-driven content from Apex Apparel Co.