Care
- Wash cold inside out.
- Tumble dry low or hang dry.
- Avoid bleach and high heat.
Earn Every Day
Story behind the piece
Built with purpose. Worn with intent.
Be fiercely, authentically you.
Product details
Everything you need to know.
Fabric, construction, care, and complete design notes.
View full product details
Product details
Everything you need to know.
Fabric, construction, care, and complete design notes.
NO PERMISSION NEEDED. Stop shrinking to fit places you’ve outgrown. The Unapologetically You Tee is a declaration of independence. Featuring the iconic Apex Bear and Mountain motif, this shirt is a reminder that authenticity is your strongest weapon.
THE CODE OF AUTHENTICITY. This graphic is the core of our philosophy.
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The Center: The Apex Bear silhouette, filled with the rugged mountain range. It represents the internal climb—the journey inward to find your strength.
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The Circle: The bear is ringed by the mandate: "Be Fiercely Unapologetic When You Are Being Authentically You." It’s a call to own your identity without compromise.
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The Look: Clean, circular, and centered. It draws the eye and holds attention.
HEAVYWEIGHT ARMOR. Printed on the legendary Comfort Colors 1717, this isn't a cheap undershirt. It’s a piece of equipment.
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Built Like a Tank: 6.1 oz of thick, ring-spun cotton that feels like actual armor.
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Battle-Worn Feel: Garment-dyed for that authentic, broken-in vintage look right out of the bag.
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Zero Surprises: Pre-shrunk during the dye process. The fit you buy is the fit you keep.
OWN YOUR SPACE. The world adjusts to you, not the other way around. Secure your Unapologetically You Tee.
Technical Specs
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Chassis: Comfort Colors 1717 Heavyweight.
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Material: 100% Ring-Spun USA Cotton.
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Weight: 6.1 oz (Heavyweight).
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Back Print: Bear/Mountain Emblem with Circular Quote.
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Fit: Relaxed / True to Size (Size up for an oversized pump cover look).
Fit guide
Find your fit.
Order true to size for a clean everyday fit. Size up if you prefer a looser training, work, or oversized look.
True to size
Order your normal size for a clean everyday fit.
Size up for relaxed
Size up if you want a looser gym, farm, or oversized streetwear feel.
Details that matter
Wear it hard. Care for it right.
Keep the shirt looking sharp by treating it like gear, not disposable fashion.
Shipping
Most Apex pieces are printed to order. Allow 5–7 business days for production before shipment. Transit typically takes an additional 3–5 business days. Carrier delays may occasionally extend delivery time.
Returns
Returns are accepted within 30 days of purchase. Contact Apex Apparel Co. before sending an item back so we can provide return instructions and confirm eligibility.
Questions before checkout
Know what you are getting.
Straight answers on fit, care, shipping, and returns.
How does this shirt fit?
Relaxed and true to size on a heavyweight 6.1 oz Comfort Colors 1717 chassis. Size up for an oversized pump-cover look.
How should I wash it?
Wash cold inside out and tumble dry low or hang dry. Avoid bleach and high heat to protect the print.
What is the return policy?
30 days from delivery on unworn, unwashed items. Free U.S. shipping on orders over $75. Printed to order in 5–7 business days.
What is this built for?
The Unapologetically You Tee is a declaration of independence. The Apex Bear filled with the mountain range represents the internal climb — the journey inward to find your strength.
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